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Volume 6, Issue 12, December 1999, in PDF
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Article 149 Introducing the Newest CROs: Advertising Agencies
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Large and diversified, gloabal agencies have entered the CRO market. IPG purchased privately held International Pharmaceutical Research, a $10 million CRO. Omnicom has taken a $20 million minority stake in Scirex
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Agencies are backward integrating into drug discovery and development in order to offer a broader range of health care services to pharmaceutical companies. Other agencies are expected to follow.
Article 150 Independent Site Alliances Fight Back
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The decline of the traditional affiliation model SMO, combined with the need of sponsors and CROs to identify top performing sites, has created an opportunity for independent site alliances.
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ISAs hope to offer lower costs, high performance and quality along with more direct interaction with clinical study staff. One of their largest long-term challenges is bringing and keeping top sites in their membership.
Article 151 CenterStage Europe: No Advertising for Patients in Europe? Not True!
Article 152 Eye-On: Alzheimer's Disease"
- For 1999, CenterWatch estimates that the amount of money spent on the development of Alzheimer's treatments totals $160 million, for a clinical pipeline that includes 28 drugs.
Price: $59.00
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